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The Year in Unfiltered Beauty


Celebrating Authentic Self
  • Expression Around the World


In 2025, the most compelling beauty trends emerged not from screens but from the vibrant, real

  • world gatherings where self-expression is unrestrained. From festival fields to dancefloors, a global movement celebrated authenticity and bold creativity.


  • Global Showcases of Style and Culture


    The year's most inspiring beauty looks were documented at major cultural events worldwide. These celebrations provided a powerful snapshot of contemporary style.



    • Bold, vibrant styles at London's Notting Hill Carnival.

    • Innovative club kid fashion in Glasgow and London.

    • Lady Gaga
    • inspired artistry at a ballroom party in Rio de Janeiro.


    The Power of Real
  • World Inspiration

  • Moving Beyond Digital Filters


    This focus on IRL beauty highlights a shift towards appreciating unfiltered human creativity. The most honest forms of beauty were found in the spontaneous and communal energy of these events, offering a refreshing alternative to algorithm

  • driven trends.