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Netflix Secures Exclusive Rights to Stream NFL Christmas Day Doubleheader


The Streaming Giant Makes Major Entry into Live Sports Broadcasting


In a historic move for sports media, the National Football League has selected Netflix as the exclusive home for its 2024 Christmas Day games. This landmark deal marks Netflix's first major foray into live sports rights, bringing two high

  • profile NFL matchups directly to its global subscriber base.


    • A New Holiday Tradition for Football Fans


    The agreement ensures that the NFL on Netflix will become a new holiday tradition. Fans will be able to stream both Christmas Day games without the need for a traditional cable or satellite TV subscription. This partnership significantly expands the league's digital reach during one of its most

  • watched periods.


    • Strategic Shift for Streaming Platforms


    The NFL's decision to partner with Netflix underscores a major strategic shift in how live sports are consumed. By leveraging Netflix's massive global platform, the league aims to attract a broader, younger audience. This deal highlights the growing importance of streaming services in the competitive sports broadcasting landscape.


    Key details of the new arrangement include:


    • Exclusive streaming rights to both NFL games played on December 25, 2024.

    • Availability to all Netflix subscribers at no extra cost.

    • A significant expansion of the NFL's digital distribution strategy.



    Redefining Sports Media Distribution


    This partnership is a clear signal that major sports leagues are fully embracing direct

  • to-consumer streaming models. The Netflix Christmas Day games will set a new precedent for how flagship sporting events are delivered to audiences worldwide, potentially influencing future media rights negotiations across the industry.