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Prada Unveils Reimagined Holiday 2025 Collection


A Modern Take on Festive Rituals and Gifting


Prada has officially launched its Holiday 2025 collection, presenting a contemporary interpretation of seasonal traditions. The new campaign, described as a familiar ritual reimagined, marks the luxury brand's festive offering for the upcoming season.


Creative Leadership Behind the Festive Campaign


The collection is the result of the creative partnership between Prada's co

  • creative directors, Miuccia Prada and Raf Simons. The overall campaign creative direction was helmed by Ferdinando Verderi, ensuring a cohesive and striking visual narrative for the holiday season.


  • Exploring the Prada Holiday 2025 Aesthetic


    The theme centers on the idea of a cherished holiday ritual, revisited and refreshed with a modern Prada sensibility. The campaign invites audiences to explore the collection, which focuses on the concept of Prada gifts and festive fashion.



    • Creative Direction: Miuccia Prada and Raf Simons

    • Campaign Direction: Ferdinando Verderi

    • Focus: Holiday gifting and seasonal style