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Rosalía Revives Iconic MTV Aesthetic for 2025 Fashion Line


The Spanish Superstar's New Campaign Merges Music and Fashion Eras


Global music sensation Rosalía has unveiled her highly anticipated 2025 fashion collection, drawing immediate praise for its creative direction. The campaign, which was released today, features the artist channeling a classic, gritty MTV aesthetic, proving that her artistic mastery extends far beyond her Grammy

  • winning music.


  • A Nod to Music Television's Golden Age


    The visual presentation for the new line is a deliberate homage to the raw, magnetic energy of early music television. The styling and set design capture the essence of a late

  • night MTV video from the 1990s, blending nostalgia with Rosalía's distinct avant-garde flair. This fusion creates a powerful statement about the cyclical nature of fashion and pop culture.


  • Key Elements of the 2025 Collection


    The collection itself features pieces that reflect this unique vision. Early glimpses highlight a mix of deconstructed tailoring, bold graphics, and accessories that echo the rebellious spirit of the era.



    • Vintage
    • inspired denim and leather pieces

    • Graphic tees with distorted typography and logos

    • Accessories reminiscent of classic rock and hip
    • hop fashion


By seamlessly integrating this iconic fashion inspiration, Rosalía continues to solidify her status as a multifaceted trendsetter. The 2025 line is not just clothing but a curated experience, celebrating the profound connection between musical eras and contemporary style.